Reed Sturtevant's career spans 30 years in the software industry and includes company formation, technology strategy, engineering management, product management, and software development.Career History
Reed is a Managing Director at Project 11 which invests in and assists early stage startups. Reed was the founding director of Microsoft Startup Labs in Cambridge, Massachusetts. Prior to Microsoft, he was Chief Technology Officer of EONS, Inc. Before EONS he served as a Managing Director and Vice President of Technology for Idealab, Boston, which founded several companies including Picasa and Compete. Prior to Idealab, Reed co- founded Radnet and RadioAMP.
He was architect and designer of Freelance Graphics, a best selling presentation package acquired by Lotus Development in 1986. Reed was an innovative force at Lotus where he served as a key member of the senior technical staff and launched many products including InterNotes, Lotus' first web product.
We invest in and assist early stage companies, and manage the TechStars Boston accelerator program.
MIT Sloan School of Management
Lecturer, Technological Innovation, Entrepreneurship, and Strategic Management
Co-instructor of EECS graduate school class 6.932 (formerly 6.898), "Linked Data Ventures" with Professor Tim Berners-Lee and others. Part time Entrepreneur in Residence at the MIT Entrepreneurship Center.
Managing Director, Microsoft Startup Labs
September 2007 to October 2009
Founding director of a product development and innovation center in Cambridge, Massachusetts. Among other projects, the lab designed and developed the user experience for Bing Twitter search.
Chief Technology Officer
November 2005 to September 2007
Responsible for engineering and technical operations at this startup founded by Jeff Taylor, founder of Monster.com, and funded by Sequoia Capital and General Catalyst. Recruited the engineering team, set the architecture, built and launched a comprehensive web portal for consumers over the age of 50.
Managing Director, VP Technology
March 2000 to October 2004
Responsible for new company development in Boston. As member of the Idealab Operating Committee, participated in investment decisions and oversight of Idealab companies.
Founding Chief Technology Officer of four Idealab companies: Refer.com, Compete, Picasa (acquired by Google), and Paythrough. Founding CEO of three companies: Newbury Networks, Pathspace, and Newbury Payments. Hired and managed product development teams to launch these companies.
At the same time managed an R&D team (engineering, design, product management and business development) that built a dozen prototypes including search, social networking, online advertising optimization, telepresence, and mobile applications.
Chief Technology Officer and co-founder
May 1999 to February 2000
Built a hosted streaming audio service that provided private label Internet radio to portals and ecommerce sites. Customers included Altavista, Barnes & Noble, iNBC, CDNow, iwon.com and others. RadioAMP was covered in the Wall Street Journal.
September 1995 to May 1999
Radnet developed a web groupware server and portal software for enterprise extranets.
Responsible for technical strategy. Helped raise $38M of venture funding. Managed corporate marketing for successful company launch. Spokesperson to media and analysts and frequent speaker at conferences. Lead the startup and staffing of professional services group.
Lotus Development Corporation
Director of Product Management and Design, InterNotes
1994 - 1995
Key role in creating and launching the first Internet products at Lotus. Product gained sales of $1 million in half a year and was folded into Notes to create the Domino server. Presented Internet strategy to analysts and conferences including DEMO '95, PC Forum, MIT Enterprise Forum, Andersen Consulting ASSIST, and Lotus Symposium Series. Lotus technical representative to IBM Internet Strategy group.Consulting Engineer (Staff technology position)
Chair of the Lotus Architects' Council. Defined and evangelized Notes/FX, a technology that differentiated Lotus SmarSuite applications through integration with Lotus Notes. Participated in design of next-generation products across many business units.Senior Product Development Manager - Graphics Products Group
Managed software development for second largest product line at Lotus. Responsible for dozens of global product releases including product transitions from DOS to OS/2 and then to Windows. Member of management committee for graphics business unit ($100 million annual revenues).Director of Advanced Development, Graphics Product Group
Graphic Communications, Inc. (acquired by Lotus Development Corp.)Architect
Inventor, designer and lead engineer, Freelance Graphics 1.0. Freelance won numerous awards and quickly became the best-selling graphics application for personal computers.Software Engineer
Key developer and team leader on Graphwriter. Involved in twenty-five product release cycles using BASIC, Pascal, and C under DOS, UCSD P-System and UNIX.
Strategic Planning InstituteSoftware Engineer
Developed software for graphic display of econometric models used in the PIMS Study.
Personal / Awards
Micro-trustee and co-founder of The Awesome Foundation, Mentor at TechStars Boston.
US Patents 7,970,240 "Method and apparatus for archiving and visualizing digital images" and 7,035,825 "Managing Relationships of Parties Interacting on a Network"
Co-founder of AXLE, Association of ex-Lotus Employees, a business networking group with 3000 members
Recipient of PC Magazine Technical Excellence Award, recognized as creator of Freelance Graphics
I grew up in Chevy Chase, Maryland and am an M.I.T. dropout.
As We May Think, the prescient 1945 paper by Vannevar Bush. Required reading for anyone interested in the intellectual history of the Web.
The Tragedy of the Commons, 1968, by Garrett Hardin.